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Sponsored Design Multi-Agent AI Systems Using MCP and A2A: Engineer your own Pyt Design Multi-Agent AI Systems Using MCP and A2A: Engineer your own Pyt

Author

A. D. Tran

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Open access Sep 2026

AI-generated content in marketing: A bibliometric and future research agenda

AI-generated content (AIGC) has rapidly transformed marketing by reshaping content creation, consumer engagement, and digital communication strategies. However, existing research remains dispersed across technological, psychological, and application-oriented domains, creating fragmented understanding of how AIGC is evo...

A. D. Tran, Duong Thuy Pham · 0 citations
Review Open access Aug 2026

Exploring digital culture: A bibliometric review using keyword co-occurrence and performance analysis

The first large-scale bibliometric mapping of digital culture research from an organizational perspective clarifies the intellectual structure, growth trajectory, and research frontiers of digital culture, offering a structured knowledge map to guide future theory building and research agendas.

X. Vu, B. Hà, A. D. Tran · 0 citations

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