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Author

A. Lestari

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Open access Sep 2026

The Effect of Service Quality and Price on Purchasing Decisions at Cafe Lapinea Lembang, West Bandung Regency

This study aims to determine and analyze the effect of Service Quality and Price on Purchasing Decisions at Cafe Lapinea Lembang, West Bandung Regency, both partially and simultaneously. The research is motivated by issues of inconsistent service, inefficient operational systems, facility quality, price fairness, and i...

Siti Nursarifah, A. Lestari · 0 citations

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