Open access
Oct 2026
The Role of Artificial Intelligence in Modern Business Management: A Conceptual Study of Opportunities and Challenges
Artificial intelligence (AI) is increasingly discussed as a core element of contemporary business management, yet the literature remains scattered across technical, managerial, and ethical perspectives. This conceptual study synthesises twenty recent scholarly and repository sources to examine how AI is understood to r...
P. Senthil, D. Karthikeyan, Harshwardhan Chaudhari et al.
· International journal on res... · 0 citations