Asiya Kabir Umar

Moderating Role of Coping Strategy on the Effect of Entrepreneurial Orientation on Business Performance of Rural Women Enterprises in Kano State, Nigeria

The business performance of rural women enterprise in Kano state is critical to poverty reeducation, household livelihood, and local economic development in Northern Nigeria. However, these enterprises face unique socio-cultural, infrastructural and resource constraints that undermine their growth. This study therefore...