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Bo Zheng

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Book Open access Aug 2026

Physics-Informed Generative World Models for Real-Time Bidding: Deriving Statistical Laws from First Principles

Reliable policy optimization in real-time bidding (RTB) demands a high-fidelity world model capable of simulating stochastic market dynamics under constraints. However, current generative simulators are limited by their reliance on deterministic point prediction objectives (e.g., mean squared error). These approaches a...

Chenyang Wu, Tianyu Wang, Shengjun Fang et al. · 0 citations
Sep 2026

RecGPT: A User Intent-Centric Next-Generation LLM-Powered Recommender System in Industrial Practice

RecGPT is a fully integrated, production-ready framework that places user intent at the center of the recommendation pipeline by integrating large language models (LLMs) into key stages of user interest mining, item retrieval, and explanation generation, and transforms log-fitting recommendation into an intent-centric...

Jia-Kai Tang, Wen Chen, Dian Chen et al. · 0 citations

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