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Cecelia Ortega Lagos

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Digital Illusions or Real Returns? A Mixed Methods Study of AI-Driven Digital Transformation Capability and Financial Performance

Digital transformation continues to redefine organizational performance and competitive advantage across the telecommunications ecosystem. In this new era, driven by artificial intelligence, autonomous systems, and intelligent automation, firms must continuously reconfigure their resources, leadership structures, and c...

Cecelia Ortega Lagos · 0 citations

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