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Review Open access Sep 2026

Service Quality and Customer Satisfaction: A Meta-Analysis of Service Quality Dimensions

Globally, there is high competition in the market, leading organisations to set strategies that focus on customer satisfaction. Therefore, customers have remained the centre of focus in organisations, and there is a great need to satisfy them. One of the strategies is service quality, which is crucial for customer sati...

M. Bii, D. Agoki · 0 citations

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