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Dharavath Priyanka

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Open access Sep 2026

Consumer Perception Towards Sustainable and Eco Friendly Brands

Consumer awareness regarding environmental protection and sustainable consumption has increased significantly over the past decade, leading businesses to adopt sustainable and ecofriendly practices as a key component of their marketing and branding strategies. Eco-friendly brands emphasize environmentally responsible p...

Dharavath Priyanka, Pavani Mudem, Srilekha Rageru · 0 citations

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