Utilization Of Sharia Digital Marketing In Marketing Pink Rice In The One Islamic Boarding School One Product (Opop) Pro- gram
Advancements in information technology have driven the use of digital media as a marketing strategy to enhance product competitiveness. This study aims to analyze the implementation of Sharia-compliant digital marketing for "Pink Rice" under the One Pesantren One Product (OPOP) program at the Darul Falah Islamic Boardi...