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Author

Fahrul Mauzu

3 papers indexed here

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Open access Aug 2026

Digital Innovation Strategies to Enhance Competitive Advantage

Purpose: This study aims to analyze the digital innovation strategies implemented by Limitha Store to enhance its competitive advantage, identify their impact on business growth, and determine the challenges involved in their implementation. Research Method: This study employed a qualitative case study design. Data wer...

Putri Putri, Yeye Suhaety, Fahrul Mauzu · 0 citations
Open access Aug 2026

The Impact of Financial Literacy and Digital Financial Access on the Sustainability of MSMEs

Purpose: This study aims to examine the hypotheses regarding the effect of financial literacy and digital financial access on the sustainability of Micro, Small, and Medium Enterprises (MSMEs) in the stationery store sector in Dompu Subdistrict. Research Method: This study uses an associative quantitative approach. Fro...

Nuraisah Nuraisah, Chairul Adhim, Fahrul Mauzu · 0 citations
Review Open access Aug 2026

Perceived Government Support on MSME Business Performance: The Mediating Role of Digital Capability

The PLS-SEM analysis indicates that perceived government support significantly enhances both MSME performance and digital capability, and demonstrates that external government support requires internal digital internalization to optimize business results.

Aryani Aryani, M. Ramadhan, Fahrul Mauzu · 0 citations

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