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Sponsored AI Networking Cookbook: Practical recipes for AI-assisted network automation and development AI Networking Cookbook: Practical recipes for AI-assisted network automation and development

Author

Fernando de Oliveira Santini

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Open access Sep 2026

When Social Media Influencers Work: A Meta‐Analysis of Brand Engagement, Behavioral Intention, and Boundary Conditions

This study examines how social media influencers (SMIs) shape brand engagement and behavioral intention and when these effects vary across contexts. Drawing on 97 studies with a sample of 40,330 participants, we employ one‐stage meta‐analytic structural equation modeling (OSMASEM) to estimate the effects of SMI credi...

Tareq Rasul, Fernando de Oliveira Santini, Weng Marc Lim et al. · 0 citations
Aug 2026

Investigating consumer AI adoption in the banking sector: a cross-context meta-analysis of key determinants

This research offers the first meta-analytic synthesis of consumer AI adoption in banking, integrating cognitive and post-adoption perspectives, and enhances theoretical generalization and provides actionable guidance for banks and policymakers implementing AI-based financial solutions.

Tareq Rasul, Fernando de Oliveira Santini, C. Sampaio et al. · 0 citations

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