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Firza Binti Sulaiman

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Review Open access 2026

Artificial Intelligence-Based Communication and Work Performance: A Quantitative Case Study of a National Electricity Distribution Utility

This study examines the relationship between Artificial Intelligence (AI)-based communication and employees' work performance, using a quantitative case study of the Utility Distribution Network (UDN). As AI increasingly mediates organizational communication through chatbots, dashboards, and automated alerts, understan...

Firza Binti Sulaiman, Nasrudin Baidi, Azleen Ilias · 0 citations

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