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Haniatul Mukarromah

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Open access Aug 2026

Utilization Of Sharia Digital Marketing In Marketing Pink Rice In The One Islamic Boarding School One Product (Opop) Pro- gram

Advancements in information technology have driven the use of digital media as a marketing strategy to enhance product competitiveness. This study aims to analyze the implementation of Sharia-compliant digital marketing for "Pink Rice" under the One Pesantren One Product (OPOP) program at the Darul Falah Islamic Boardi...

Erika Royatul Mufiddah, Ahmad Syafii, Haniatul Mukarromah · 0 citations

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