Semantic-ID generative recommenders represent each item as a short sequence of discrete semantic tokens and predict the next item by autoregressively generating this token sequence. This paradigm enables a unified generation interface for item IDs, histories, and item text, but it also creates a structured optimization bottleneck during reward-based post-training: when an early semantic token enters the wrong branch of the item-token space, finite rollout groups rarely reach the ground-truth item, so group-relative optimization receives identical zero rewards and produces no useful advantage. We propose Hint-Conditioned Generative Recommendation (HCGRec), a semantic-ID generative recommendation framework that recovers learning signal for such hard training instances. HCGRec diagnoses each instance with checkpoint rollouts and supplies a minimal target-prefix hint only when the current generator cannot reach the correct item. The model then generates the unhinted suffix under the hinted semantic branch, turning zero-reward groups into informative comparisons over item-token completions. Hinting also changes token identity: hinted prefix tokens are oracle-provided item context, while unhinted suffix tokens are sampled generation actions. We therefore introduce hint-aware credit decomposition, using supervised learning to preserve item-semantic and prefix-structure alignment for hinted tokens and GRPO to optimize the sampled suffix. Experiments on sequential recommendation benchmarks show that HCGRec substantially improves over supervised fine-tuning and vanilla reward-based post-training, while reducing zero-advantage training samples from over 70% to below 20%. The code is accessible at https://github.com/WncFht/GRec.
Kangning Zhang, Hao Fang, Xukun Luo et al.· 0 citations
Industrial recommender systems commonly use cascaded retrieval, ranking, and re-ranking pipelines. Although efficient, these pipelines fragment information and objectives across modules, rely on rigid rules, and have limited awareness of real-time intent, leaving session-level shifts among browsing, comparison, and purchase insufficiently addressed. We present DREAM (Developing Recommender Engine with Agentic Methods), an autonomous optimization control architecture that adds a perception-aware, orchestrable, and auditable policy layer atop existing pipelines without replacing them. DREAM has two core components. First, a three-tier Intent Engine fuses on-device signals into structured L0/L1/L2 intent representations; its edge-cloud trigger chain reduces reporting volume to approximately 8.7%. Second, a Meta Engine uses a MetaModel for layered M1-to-M2-to-M3 reasoning: intent summarization, strategy planning informed by Strategy Memory, and parameter translation. It dispatches the resulting parameters through a unified outlet with safety guardrails. A Reward Dual Loop continuously optimizes both components by combining offline simulation for strategy-space exploration with online feedback for outcome calibration, forming a cycle of generation, execution, evaluation, and experience accumulation. Large-scale A/B tests on Taobao's homepage feed show that re-ranking control alone improves IPV by 2.06%, Core IPV by 2.39%, and GMV by 0.88%. Extending control to fine ranking raises these gains to 2.71%, 3.06%, and 1.31%, respectively, while consistently improving PV by more than 1%. These gains require neither replacement of pipeline models nor compromise of serving stability, supporting agentic meta-control as a viable paradigm for industrial recommendation.
Bin Zhang, Bowen Zheng, Chao Yi et al.· 0 citations