TINJAUAN PRINSIP-PRINSIP EKONOMI ISLAM DALAM PRAKTEK MEMASARKAN IKAN ASIN, DI LORONG NELAYAN KELURAHAN NIPAH PANJANG 1
This study aims to analyze the application of Islamic economic principles in the marketing practices of salted fish businesses in Lorong Nelayan, East Muara Sabak District. Islamic economics teaches that marketing activities must be grounded in values such as honesty (ṣidq), trustworthiness (amanah), justice ('adl),...