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Sponsored AI AM CLAUDE, A Beginner's Guide: Learn the basics of working with AI AI AM CLAUDE, A Beginner's Guide: Learn the basics of working with AI

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Heni Jusuf

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Open access Sep 2026

AI-Driven Digital Marketing in Higher Education: A Bibliometric Analysis of College Choice Intention Research, 2022–2026

This study maps the intellectual structure of research on AI-driven digital marketing in higher education and its relationship to college choice intention, where the literatures on AI acceptance and student recruitment have developed separately. Methodology A bibliometric analysis of 430 Scopus-indexed articles (2022–2...

Heni Jusuf, I. Setyawati, Rahayu Lestari · 0 citations

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