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Sponsored Artificial Intelligence: A Modern Approach, Global Edition Artificial Intelligence: A Modern Approach, Global Edition

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I. M. Wisnawa

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Review Open access Sep 2026

The Influence of Smart Technology Experience on Satisfaction Mediated by Generation Z Loyalty in Bali's Tourism and Hospitality Industry

This study examines how Smart Technology Experience shapes Generation Z's satisfaction and loyalty to the tourism and hospitality industry in Bali, given the acceleration of digital transformation of services and the high expectations of young tourists for technology-based experiences. This study uses a quantitative ap...

I. M. Wisnawa · 0 citations

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