THE INFLUENCE OF DIGITAL MARKETING CAPABILITY AND SUSTAINABLE TOURISM KNOWLEDGE ON THE COMPETITIVENESS OF TOURISM VILLAGES: A STUDY ON MEMBERS OF THE TOURISM AWARENESS GROUP (POKDARWIS) IN TISTA VILLAGE, TABANAN REGENCY
The development of digital technology and the demand for the implementation of sustainable tourism encourage tourist villages to improve their ability to utilize technology while developing knowledge about the principles of sustainability. Good digital marketing capabilities enable tourist villages to expand their prom...