Digital Promotion as a Catalyst for Sustainable Tourism: Examining Digital Awareness, Tourist Behaviour, and Eco-Destination Visibility in Ranipuram, Kasaragod, Kerala
Sustainable tourism balances environmental protection and economic growth in ecologically sensitive areas. This paper analyses digital interventions to raise awareness of sustainable tourism in Ranipuram, a biodiverse hill tourism site in the Kasaragod district of Kerala. Apart from its features, the area lacks digital...