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Author

Inas F. Abu Akar

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Open access Sep 2026

How AI Transforms Digital Marketing Success : A Strategic Framework for 2025 and Beyond Abstract

      As of 2025, Artificial Intelligence (AI) has evolved from an emerging technology into an essential foundation of modern digital marketing. This paper explores the diverse ways AI transforms digital marketing strategies to achieve remarkable success. It examines how AI tools and platforms are fundamentally changin...

Mudaffar Almajali, Hanem R. Al-Darwish R. Al-Darwish, Inas F. Abu Akar · 0 citations

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