Research on the pathways of intangible cultural heritage in enhancing urban cultural soft power—taking Quanzhou City, Fujian Province as an example
As the only Chinese city inscribed on all three major UNESCO Intangible Cultural Heritage (ICH) lists, Quanzhou boasts 7 world-class and 36 national-level ICH projects. This rich heritage provides a robust foundation for advancing the city’s cultural soft power. However, field investigations reveal prominent challenges...