Skip to content
Log in
Sponsored AI Networking Cookbook: Practical recipes for AI-assisted network automation and development AI Networking Cookbook: Practical recipes for AI-assisted network automation and development

Author

M. Babu

View on Semantic Scholar

1 paper indexed here

We haven’t gathered this author’s papers yet. Follow them and we’ll fetch their work.

Not the right person? Other researchers publish under this name.

Review Open access Oct 2026

Engaging the Human Mind: The Effects of Anthropomorphism on Engagement, Trust, and Ad Attitude in Fashion Brands

This study examines the role of anthropomorphism in AI-driven fashion advertising and its impact on consumer engagement, perceived trust, and attitude toward advertisements. Drawing on the Stimulus-Organism-Response (S-O-R) model, the study conceptualizes anthropomorphism as a stimulus that is positively associated wit...

M. Babu · 0 citations

We use cookies to run the site and, with your consent, for analytics and to show ads. See our Cookie Policy.