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Author

M. Miftahuddin

1 paper indexed here

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Open access Sep 2026

Service Quality and Perceived Value on Brand Loyalty: The Mediating Role of Customer Satisfaction

This study aims to analyze the influence of service quality and perceived value on brand loyalty through customer satisfaction among users of PT Kereta Api Indonesia (Persero) services at Purwokerto Station. This study is motivated by the importance of brand loyalty in the transportation services industry and the diffe...

Bio Hiero Al Mahiesa, Tri Septin Muji Rahayu, M. Miftahuddin et al. · 0 citations

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