Political Communication Strategies of the Edy–Rendy Ticket on Facebook in the 2024 Kutai Kartanegara Local Election
This study examines the political communication strategies employed by the Edy–Rendy ticket through Facebook during the 2024 Kutai Kartanegara local election. It focuses on how the candidates constructed political messages, cultivated their political image, mobilized electoral support, and projected proximity to local...