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M. Torkestani

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#artificial intelligence Preprint Sep 2026

When the Algorithm Becomes the Brand Crisis: A Sociotechnical Theory of Distributed Responsibility and Accountable Transparency

A sociotechnical process theory is developed that distinguishes an AI/algorithmic incident from an AI-related organisational crisis and, in turn, from an AI-related organisational scandal and proposes accountable transparency as a proposed response configuration.

M. Torkestani, Taha Mansouri · 0 citations

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