Open access
Jul 2026
Artificial intelligence acceptance in managerial accounting and its strategic impact on financial performance: Evidence from industrial firms in emerging markets
AI is depicted as a strategic enabler in managerial accounting, with important implications for organizations in emerging markets seeking to leverage AI use for sustainable competitive advantage.
Huthaifa Al-Hazaima, Mohammad Barakat, Mahmoud Mahmoud et al.
· Corporate & Business Strateg... · 0 citations