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Sponsored AI AM CLAUDE, A Beginner's Guide: Learn the basics of working with AI AI AM CLAUDE, A Beginner's Guide: Learn the basics of working with AI

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Mohammad Khazami

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Open access 2026

Providing a Model of Influencers’ Position in the Social Media Purchase Process (Case Study: Instagram Social Network)

Influencer marketing has emerged as a critical component of digital marketing that significantly shapes consumer behavior and online purchase preferences. This study was conducted with the aim of developing a model of influencers’ position in the social media purchase process. Given the study’s objective to expand the...

Mohammad Khazami, G. Amirnejad, Maryam Darvishi et al. · 0 citations

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