Semiotics of Qur’anic Rhetoric in Ustadz Adi Hidayat’s Da’wah on Early Childhood Tahfidz: A Roland Barthes Perspective
Purpose - This study aims to analyze the representation of early-age Qur’anic memorization (tahfidz) messages delivered by Ustadz Adi Hidayat through the perspective of Roland Barthes’ semiotics. Method - The research employs a qualitative approach with a descriptive-interpretative design. Data were collected through o...