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Sponsored AI AM CLAUDE, A Beginner's Guide: Learn the basics of working with AI AI AM CLAUDE, A Beginner's Guide: Learn the basics of working with AI

Author

Renad Alshamrani

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Open access Oct 2026

Designing a total quality management 4.0 framework for service organizations: a plan-do-study-act based approach

This study aims to design a Total Quality Management 4.0 (TQM 4.0) framework for service organizations to enhance service quality and customer satisfaction using the Plan-Do-Study-Act (PDSA) approach. The framework was evaluated through a case study in the airline industry, where service quality analysis identified onl...

Salma Elhag, Renad Alshamrani, Taghreed Alahmadi et al. · 0 citations

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