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Sponsored Design Multi-Agent AI Systems Using MCP and A2A: Engineer your own Pyt Design Multi-Agent AI Systems Using MCP and A2A: Engineer your own Pyt

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S. Umari

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Open access Oct 2026

Humanized Brand Interaction and Digital Storytelling: A Community-Based Social Marketing Perspective on Community-Driven Engagement in Social Media

The rapid evolution of social media has transformed digital marketing communication from one-way promotion into participatory engagement driven by online communities. This study examines how humanized brand interaction and digital storytelling influence community-driven engagement through the perspective of Community-B...

Metta Padmalia, Andrea Gideon, S. Umari · 0 citations

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