This study analyzes trends in the literature related to social media marketing, online customer reviews, digital marketing, e-commerce, and electronic word-of-mouth (e-WOM) using a descriptive bibliometric approach. By selecting 219 relevant articles, the study identifies publication patterns, authorship, citations, an...
Maharatri Refina Berlianti, Tony Wijaya, Sutirman Sutirman· East Asian Journal of Multid...· 0 citations
The certification-group findings should be interpreted as exploratory rather than as evidence of substantively meaningful or causal effects, and future research should combine self-report and performance-based assessment, employ representative samples, and directly examine the individual and institutional factors assoc...
Sutirman Sutirman, Yuliansah Yuliansah, Indra Febrianto et al.· Asian Education and Developm...· 0 citations
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