Background: Predictive sentiment analysis and proactive service intelligence are increasingly used to identify deteriorating customer relationships and support targeted service responses, yet evidence is distributed across marketing, customer relationship management, service research and business analytics.
Objective:...
Rahmat Kofoworola Sanusi, Temiloluwa Paul Adetola, Abimbola Serifat Oreoluwa et al.· Advances in Research· 0 citations
Artificial intelligence is becoming embedded in organisational communication through message generation, conversational agents, monitoring systems, decision support, and automated service recovery. During crises, these functions offer speed, scale, consistency, and continuous availability, but they also change how stak...
Ilham Bangsim Mohammed, Temiloluwa Paul Adetola, Nawas Abubakar· Advances in Research· 0 citations
The synthesis indicates that artificial intelligence is most credible when the target decision is well specified, feedback is informative, model outputs are connected to an organisational action, and meaningful human escalation remains available, and the review argues for portfolio-based enterprise AI governance.
Temiloluwa Paul Adetola, Kevin Leziga Giami, Obiamaka Okosieme· Journal of Scientific Resear...· 0 citations
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