Open access
Aug 2026
The impact of generative artificial intelligence on innovation: Evidence from software products
Studying the Firefox browser add‐on ecosystem, it is found that after ChatGPT's release, the number of new add‐ons increased by 34%, driven by both existing and first‐time developers, however, developers simultaneously reduced improvements to their existing add‐ons by 20%, redirecting effort toward new projects.
E. Yilmaz, Tim Meyer
· Strategic Management Journal · 0 citations