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Sponsored AI AM CLAUDE, A Beginner's Guide: Learn the basics of working with AI AI AM CLAUDE, A Beginner's Guide: Learn the basics of working with AI

Author

V. Nagajothi

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2 papers indexed here

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Review Open access Sep 2026

Green Accounting, Corporate Social Responsibility, and Consumer Behaviour: An Integrated Framework for Evaluating the Business Value of Sustainable Marketing Practices

Sustainability is increasingly a critical strategic issue for organizations aiming at balancing responsibility, expectations of respective stakeholder groups, market performance and long-term value creation. The review explores the interconnections between green accounting, corporate social responsibility (CSR), sustai...

Vijay Kumar, Ashok Kumar Sahoo, Akanksha et al. · 0 citations
Open access Aug 2026

Strategic Human Resource Management for Sustainable Business Growth: A Study of Emerging Enterprises in Asia

Sustainable business growth has become a critical objective for emerging enterprises facing competitive and environmental challenges in Asia. The study aimed to examine the influence of Strategic Human Resource Management (SHRM) on sustainable growth, emphasising the mediating effects of innovation capability and organ...

Mugdha Joshi, V. Nagajothi, Raushan Kumar et al. · 0 citations

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