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Open access Oct 2026

Psychological mechanisms linking perceived value of traditional music to cultural identity and communication effects in the digital survival of intangible cultural heritage: a cross-cultural comparative study

The digital circulation of intangible cultural heritage music reshapes how audiences perceive, identify with, and propagate traditional artistic forms across cultural boundaries. This study integrates perceived value theory, social identity theory, and the elaboration likelihood model to construct a psychological mecha...

Ting-Ting Kuai, Xiao-Hong Zhu, Wei Xu · 0 citations
Review Open access Oct 2026

Social cognitive communication mechanism of digital participation in Chinese traditional music in the context of cultural identity and intangible cultural heritage

Digital platforms have reshaped how traditional Chinese music circulates, yet the psychological mechanism linking user participation to cultural identification remains undertheorized. Drawing together social cognitive theory, contemporary cultural psychology, and communication theory, this study develops a four-layer a...

Ting-Ting Kuai, Jing Qian, Wei Xu · 0 citations

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