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Wen-qian Lou

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#generative ai Review Aug 2026

When AI meets design: the role of enhanced and impeded human–AI interaction in designers’ value co-creation

Results show that the informativeness and novelty of GAI outputs significantly and positively predict designers’ co-creation intentions, and actionable guidance for GAI application in design practice is provided.

Wen-Rui Li, Chun-Xiao Zhu, Wen-qian Lou · Asia Pacific Journal of Mark... · 0 citations