Risk Communication Practices and Employee Performance: A Study of Selected Logistics Firms in Nigeria

Green supplier selection and flexible sourcing: An empirical study of Nigeria tertiary institution

Continued use of traditional procurement method hampers the adoption of innovative, and sustainable procurement practices capable of enhancing operational efficiency and long-term institutional performance. This research investigate the relationship between Green Supplier Selection (GSS) and flexible sourcing practices (FSP) in Nigeria Maritime University, South -South Region. The total population of the study comprised of 1,252 employees, using taro Yamane formula to determine a sample size of 303 employees. A descriptive survey research design was employed in the research, and a stratified random sampling technique was applied in the distribution of the survey to the participants including- procurement officers, internal auditors, logistics managers, administrative staff, and heads of departments. Copies of 303 questionnaires were distributed out of which 281 were returned, while the remaining 22 were not returned and utilized for the study. Both descriptive, inferential statistics, and Pearson correlation techniques were utilized in testing hypotheses to determine the relationships between the variables. The findings indicates a high association between green supplier selection (GSS) and flexible sourcing (FLS) based on responses from the participants. The study recommends university management to prioritize local sourcing and encourage investments in indigenous manufacturing firms to reduce dependence on foreign products such as office equipment and machines.

Negotiation Practices and Operational Performance of Independent Offices and Commissions in Kenya

Aim: The study aimed to determine the effect of negotiation practices on the operational performance of independent offices and commissions in Kenya. Methods: A correlational research design was employed on a target population of 216 respondents comprising heads of procurement, procurement officers, and departmental heads from 16 independent offices and commissions in Kenya. A sample of 140 respondents was selected using Krejcie and Morgan’s sample table. Primary data were collected using a structured questionnaire. Validity was confirmed through expert opinion and factor correlations (r > .65), while reliability was affirmed through Cronbach’s alpha values (0.7 < α < 0.89). Data were analyzed using descriptive and inferential statistical techniques, including correlation and regression analysis. Results: The results revealed a strong positive correlation between negotiation practices and performance (r = .721, p < .001). The regression model explained 52.0% of the variance in operational performance (R² = .520, F(1,135) = 146.418, p < .001). All three sub-constructs of negotiation (terms of service, pricing, and styles & approaches) had significant positive effects on performance, with styles & approaches exhibiting the strongest effect (β = .315, p = .001), followed by pricing (β = .304, p = .001) and terms of service (β = .203, p = .010). Conclusion: The study establishes that negotiation practices, particularly structured styles and approaches, transparent pricing, and clear terms of service, are critical strategic drivers that significantly enhance operational performance in Kenya’s independent offices and commissions. Recommendations: Organizations should invest in developing structured negotiation frameworks, train staff on effective negotiation techniques, and adopt negotiation styles aligned with organizational objectives to enhance operational performance. Further research should explore the longitudinal effects of negotiation practices and the role of digital negotiation tools in improving procurement outcomes.

Digital Supply Chain Practices and Performance of Logistics Companies in Nairobi City County, Kenya

This study examined the influence of digital supply chain practices on the performance of logistics firms in Nairobi City County, Kenya, focusing on the effects of information technology, warehousing technology, transportation technology, and distribution technology on operational efficiency. Guided by Transaction Cost Economics Theory, the Technology Acceptance Model, and Dynamic Capabilities Theory, the study adopted a descriptive research design targeting 1,248 KIFWA-registered logistics firms, from which a sample of 303 firms was drawn using Yamane’s (1967) formula and stratified random sampling. Data were collected using structured electronic questionnaires, achieving a reliability coefficient of Cronbach’s Alpha = 0.841 and a 73% response rate (221 respondents). The findings established that all four digital supply chain dimensions positively and significantly influence operational efficiency, with the regression model confirming strong explanatory power (R2 = 0.623, F(4,216) = 89.14, p < .001). Information technology emerged as the most influential predictor (β = 0.387), followed by warehousing technology (β = 0.352), distribution technology (β = 0.318), and transportation technology (β = 0.281). The study concludes that digital supply chain practices are critical drivers of operational efficiency and competitive performance among logistics firms in Nairobi. The findings imply that firms that invest in integrated information systems, warehouse automation, and advanced distribution technologies achieve higher efficiency, improved service delivery, and stronger market responsiveness. Policy and managerial implications highlight the need for stronger investment in digital infrastructure, targeted capacity building, and supportive regulatory frameworks that encourage technology adoption. Logistics managers are further encouraged to prioritize system integration, employee upskilling, cybersecurity, and change management to ensure effective utilization of digital tools. Collectively, these measures will enhance operational resilience, reduce transaction costs, and strengthen the long-term competitiveness of logistics firms within Nairobi’s evolving supply chain environment.

Effect of Strategic Direction Practices on Organizational Performance of Energy Companies in Kenya

Purpose: This study examined the effect of strategic direction practices on organizational performance among selected energy companies in Kenya. Methodology: The study was anchored on the Upper Echelons Theory, which posits that organizational outcomes are largely influenced by the strategic decisions and characteristics of top management. An explanatory cross-sectional survey design was adopted. The target population comprised 189 management staff drawn from seven selected energy companies in Kenya, from which a sample of 128 respondents was determined using the Yamane sampling formula. Data were collected using structured questionnaires, whose reliability was confirmed using Cronbach's alpha coefficient (α = 0.713). Descriptive statistics were used to summarize the data, while simple linear regression analysis was employed to examine the effect of strategic direction practices on organizational performance. Findings: With response rate of 80.4%, the findings revealed that strategic direction practices had a positive and statistically significant effect on organizational performance (β = 0.452, p = .001). The study further established that although the energy companies had clearly articulated organizational visions and missions, they exhibited weaknesses in regular review of strategic objectives, formal strategic planning processes, evidence-based strategic decision-making, and employee involvement in strategic direction. Unique Contribution to Theory Practice and Policy: For sustainability in dynamic, uncertain and competitive business environment, energy companies in Kenya should prioritize strategic choices and practices aimed at positive outcomes and aligned to company visions. The study therefore, recommends that energy companies strengthen strategic planning processes, institutionalize periodic review of strategic objectives, promote evidence-based strategic choices to enhance their performance and competitiveness.

DBA AFRICA MANAGEMENT REVIEW

Strategic marketing innovations and organizational performance of commercial banks in South-South, Nigeria

With the new dynamic and competitive banking environment, commercial banks now have to think in term of marketing innovations to develop its performance in order to remain profitable. This study examined the relationship between strategic marketing innovations and commercial banks' performance in South-South, Nigeria with the moderating effect of environment dynamism. This study was conducted using the theories of resource-based view theory, dynamic capabilities theory and the contingency theory. The research design adopted was the cross-sectional survey research and positivist approach. The population of respondents were the employees of selected commercial banks in the country who were sampled using Taro Yamane formula to obtain the size of 370 respondents, the sampling technique was proportionate stratified and simple random sampling technique. The data for the primary data were taken by using structured questionnaires. Descriptive data, Spearman Rank Correlation Coefficient and Partial Correlation Coefficient were used to analyse the data at 0.05 level of significance. There was a positive and significant relationship between operational efficiency and price innovation (r = 0.216, p< 0.01), product innovation (r = 0.484, p< 0.01), promotion innovation (r = 0.396, p< 0.01) and distribution innovation (r = 0.451, p< 0.01). The study also found that strategic marketing innovations were positively and significantly correlated to the organization performance and the positive relationship between strategic marketing innovations and the organization performance was mediated by the environmental dynamism. Results showed that the strategic marketing innovations play an important role to improve the operation's efficiency concerning with environment. The study recommended that commercial banks need to reinforce the marketing strategy based on innovation and closely watch environmental changes. The study yielded empirical findings on the moderating effect of environmental dynamism in the strategic marketing innovation – organizational performance relationship in the banking sector of the Nigerian economy which added to knowledge.