Large Language Models (LLMs) have emerged as powerful assets for recommender systems. However, deploying them as generative recommenders or zero-shot rankers at web-scale remains bottlenecked by prohibitive computational overhead and grounding challenges. In this paper, we revitalize the classic, highly efficient two-tower retrieval architecture by adapting LLMs as semantic representation backbones rather than generative engines. We introduce an LLM-native two-tower framework engineered for high-throughput, large-scale retrieval. Our architecture introduces several key innovations: a shared LLM encoder for joint user-item modeling, End-Of-Sentence (EOS) token pooling for compact sequence embedding, cross-dataset transfer learning, knowledge distillation from powerful cross-encoder teachers, and latent reasoning within the user tower. Extensive evaluation across three public benchmarks demonstrates that cross-encoder architecture outperforms current state-of-the-art (SoTA) models, while the efficient two-tower student achieves SoTA-comparable retrieval performance. Furthermore, experiments on internal large-scale production systems yield substantial topline retrieval improvements along with high resilience to model staleness and superior data scaling. Our findings demonstrate that when augmented with modern representation learning, the traditional two-tower paradigm remains an exceptionally competitive and practical solution for industrial retrieval systems.
The design and launch of SnapLGR, an LLM-based generative retrieval system for short-video recommendation at Snapchat shows that successful production SnapLGR requires joint design across representation learning, vocabulary grounding, and efficient training and serving.
Liam Collins, Jiwen Ren, Donald Loveland et al.· 0 citations
Externally-transfer performance after distillation remains mixed, so the evidence supports compression of teacher rankings under matched retrieval protocols.
K. Dubovikov, Martin Takác, S. Lahlou· 0 citations
EGR is proposed, an Embedding-Native Generative Retrieval framework that uses a single shared LLM to learn item representations from item metadata and user representations from interaction histories in one embedding space, simplifying system design while improving retrieval quality and ad performance.
Xiaodong Liu, Congfei Zhang, Hsiang-wei Chao et al.· 0 citations
This work proposes a distillation approach based on ranking supervision that consistently outperforms supervised fine-tuning as well as FKL and RKL baselines in Python code generation, multilingual generation, and data-science scenarios and offers guidance for future research in model compression.
Zhe Ding, Hui Ji, Su Pan et al.· Neural Networks· 0 citations
This paper presents a technical synthesis of RAG for trustworthy enterprise assistants and describes the end-to-end pipeline in full: document chunking, embedding, vector indexing, retrieval, cross-encoder re-ranking, and grounded generation with inline citations.
Bini P B· International Journal of Inf...· 0 citations
RedGR is proposed, a generative retrieval model that unifies the modeling of multiple complex retrieval tasks and has been fully depolyed in the homefeed recommendation scenario of RedNote, serving hundreds of millions of users every day.
Mengcheng Fang, Hongyu Wang, Xichuan Niu et al.· Annual International ACM SIG...· 0 citations