Data Analytics Capabilities and Decision-Making in Construction: Global Insights and Implications for New Zealand SMEs

Abstract

Inefficiencies and low productivity persist in the construction industry due to limited digital integration and weak data use in decision-making. This study examines how internal data analytics, such as the systematic use of organisational data-like cost reports, safety logs, and project schedules, can enhance decision-making and organisational capability in New Zealand’s small- and medium-sized construction enterprises (SMEs). A comprehensive systematic literature review following PRISMA guidelines analysed 76 peer-reviewed empirical and theoretical studies (2015–2025). A thematic synthesis was conducted using NVivo 12 Plus and VOSviewer to identify patterns grounded in Evidence-Based Management, the Knowledge-Based View, and Bounded Rationality theories. The research highlights that analytics tools, including Building Information Modelling, Decision Support Systems, and Internet of Things platforms, enable real-time visibility, predictive forecasting, and coordination, thereby transforming operational data into strategic intelligence. However, adoption barriers persist, with technical interoperability issues, organisational resistance, low data literacy, and weak governance structures, significantly impacting resource-constrained SMEs. The study proposes a strategic framework that addresses four critical domains: robust data governance, leadership commitment and training, alignment with maturity models, and integration of emerging technologies. These domains demonstrate potential for standardisation and capacity building within SMEs, which also have implications for SMEs in New Zealand. Overall, the research provides a socio-technical framework which positions analytics as a transformative enabler of organisational learning, governance transparency, and sustainable performance and could support the development of an evidence-based construction sector.