The Challenge of Transportation Innovation: A Sustainability Assessment of Tesla’s ADAS Electric Vehicles

Abstract

Technological developments in transportation have moved quickly, often faster than the frameworks used to evaluate their broader societal and environmental implications. This study examines the extent to which Tesla’s automotive activities contribute to long-term societal well-being from a consequentialist utilitarian perspective, focusing on two related developments: (1) vehicles equipped with advanced driver assistance systems (ADAS) and (2) vehicles powered by electricity. Tesla provides a useful focal case in that it brings these two developments together in a single, highly visible setting. Using Tesla as an exploratory qualitative case, the analysis assesses both technologies within a single ethical and sustainability framework, examining how their effects combine across safety, environmental, and broader societal outcomes. Because the two technologies act on many of the same outcomes and stakeholders, they interact: they reinforce one another in some respects and offset one another in others. In the case of road safety, for example, the additional mass of an electric vehicle raises the severity of collisions even as driver assistance works to reduce their frequency. The analysis suggests an overall net positive societal impact, while recognizing the uncertainties and trade-offs that remain. This assessment rests mainly on two considerations: the likely reduction in traffic-related injuries and fatalities associated with wider adoption of ADAS-equipped vehicles, and the expectation that, in most contexts, electric vehicles provide a net environmental benefit, particularly through lower levels of harmful air pollutants relative to internal combustion engines. These benefits are not automatic, however, but depend on broader system conditions, including whether electrification and automation move transportation beyond established patterns of car dependence or reinforce them. The paper concludes by outlining the implications of these findings, while acknowledging the limits of the analysis and pointing to areas for future research