Price competition in digital marketplaces has intensified the need for brands to justify premium pricing beyond product features alone. While sustainability has emerged as a key differentiator, empirical evidence on whether sustainability perception directly drives premium pricing remains inconclusive. This study integ...
Kevin Lievius, Arden Davinci Aldiawan, A. Syamil· International Conferences on...· 0 citations
The results of the study show that the three variables have a positive and significant effect on business sustainability, with management skills as the dominant factor.
A. Syamil, Ericha Lisa Wibowo, W. Nugroho· Formosa Journal of Science a...· 0 citations
Artificial Intelligence (AI) and Learning Management Systems (LMS) have become essential digital learning tools in higher education, supporting students in their academic activities. Against the backdrop of digital transformation, it is becoming increasingly important to comprehend the impact of AI and LMS on perceived...
E. Lestari, Louis Gerrard Ashadi, Aditya Reiza Prameswara et al.· International Conferences on...· 0 citations
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