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Defi Insani Saibil

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Open access Sep 2026

Determinants of Generation Z’s Intention to Open Bank Accounts through BYOND by BSI

Purpose: This study aims to examine the factors influencing Generation Z’s behavioral intention to use the BYOND by BSI online account-opening service in Yogyakarta. The study extends the Technology Acceptance Model (TAM) by incorporating Social Influence and Quality of Internet Connection.Design/Methodology/Approach:...

Defi Insani Saibil · 0 citations

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