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Sponsored Artificial Intelligence: A Modern Approach, Global Edition Artificial Intelligence: A Modern Approach, Global Edition

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G. Padmavathy

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Oct 2026

DIGITAL COMMERCE AS A CATALYST FOR E-BUSINESS GROWTH: EXPLORING TECHNOLOGY ADOPTION, CUSTOMER EXPERIENCE AND BUSINESS PERFORMANCE

Digital commerce has crop up as asignificant driver of shift in modern business, influencing how organizations collaborate with customers, charge the transactions and develop competitive action. The speedyextension of internet connectivity, mobile technologies, digital payment systems and online platforms has inspired...

G. U. Srinivasan, V. Rengarajan, G. Padmavathy et al. · 0 citations

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