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K. Kavitha

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Jul 2026

What Drives Learners to Keep Using Chatbots? An Extended TCT Modeling in Higher Education

This study investigated the cognitive, affective, and value-based determinants of higher education learners’ intention to continue using AI chatbot assistance with the extended Technology Continuance Theory (TCT), demonstrating that perceived usefulness and perceived ease of use play central roles in shaping learners’ attitudes, attitudes, and continuance intention.

K. Kavitha, V. P. Joshith · 0 citations