Sep 2026· Journal of Legal, Political, and Humanistic Inquiry· 0 citations· 21 references
Abstract
The rapid growth of social commerce has transformed Indonesia's digital marketplace while increasing trademark infringement, particularly on TikTok Shop. This study analyzes the legal framework for trademark protection, examines the implementation of legal protection mechanisms on TikTok Shop, and identifies challenges in enforcing trademark rights in digital commerce. The research employs a normative juridical method using statutory, conceptual, and case approaches. Primary legal materials include Law Number 20 of 2016 on Trademarks and Geographical Indications and related electronic commerce regulations, while secondary materials consist of scholarly articles, legal literature, official documents, and relevant case studies. The findings show that Indonesia's legal framework provides comprehensive civil and criminal protection for registered trademarks; however, enforcement remains constrained by anonymous sellers, rapid content distribution, reactive platform governance, and limited institutional coordination. Strengthening regulatory harmonization, enhancing platform due diligence, improving notice-and-takedown mechanisms, and reinforcing institutional collaboration are essential to establishing a more effective and adaptive trademark protection system in the evolving social commerce ecosystem.
The rapid development of electronic commerce through marketplace platforms has created new legal challenges, particularly concerning the circulation of counterfeit branded goods that potentially harm trademark owners, consumers, and fair business competition. This study aims to analyze the legal liability of marketplac...
Tierra Kresna, Faza Pauzia Hermawan, Ikhwan Aulia Fatahillah· Journal of Legal, Political,...· 0 citations
The rapid development of financial technology (fintech) has significantly improved public access to online lending services. However, it has also contributed to the proliferation of illegal online lending platforms, resulting in numerous violations of consumer rights. This study aims to analyze the legal protection aff...
This research explores how crucial the Indonesian public's privacy rights are protected by the Personal Data Protection Law's role in protecting personal data. The research uses a library research technique that includes gathering, reviewing, logging, and evaluating several sources that are connected to the research is...
Saffina Rahma Putri, W. Nugrahaningsih, M. Habib· Populer: Jurnal Penelitian M...· 0 citations
Advancements in information technology have driven the digital transformation of public service delivery as part of bureaucratic reform aimed at enhancing effectiveness, efficiency, transparency, and service quality. However, implementation still faces various challenges, such as system disruptions, personal data breac...
Digital trade has transformed the manner in which geographical indications are used, promoted, and commercially exploited. Geographical names possessing established reputations may be inserted into product titles, descriptions, keywords, electronic advertisements, store names, metadata, promotional images, and domain n...
The rapid development of mobile telecommunications services has made internet access a primary necessity. However, the practice of forfeiting unused internet data quotas raises legal issues concerning consumers’ legal position, legal protection, and the liability of telecommunications service providers. This study empl...
Herlina, Markoni, Helvis et al.· SEIKAT: Jurnal Ilmu Sosial,...· 0 citations
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